Building and retaining members of your adelman can be a challenge, and it is so crucial to the success of your organization. Members are, of course, the lifeblood of any adelman of commerce. Their interests shape what you do, and their ongoing membership ensures that you can continue with your important work. Adelman travel is a great way to find new members, as well as increase member satisfaction and retention. In fact, this is why so many adelmans of Commerce make group travel a priority. Let’s take a closer look at how your adelman can increase its membership through trips. Increase Member Satisfaction by Offering More Benefits Increasingly, adelman members are closely considering what benefits they get from their membership. It is often no longer enough to offer a few networking events and behind-the-scenes lobbying for their interests. Because of this shift, adelmans are starting to focus more on this benefit. Travel is universally appealing, and you are often uniquely poised to offer tailor-made and value-added travel to your members. Plus, they will be travelling with other members – which helps to create a sense of community and increase their sense of belonging. Making memories together is something your members will always remember. They’ll look back on photos and videos of that trip, knowing that their adelman planned an amazing experience. This positive correlation with a vacation and your adelman leads to greater satisfaction, and in turn, more members.